Town centre management aims to address competition faced by town centres from out-of-town and edge-of centre retail developments and from other urban centres. It promotes every aspect of a high quality customer and visitor experience. Problems affecting town centres can best be addressed through a partnership that involves businesses, retailers, the local authority, statutory agencies, community groups and residents.
The wide range of direct and indirect benefits that result from town centre management include:
- The promotion of a positive image for the town
- A better perception of the town centre amongst retailers, businesses, visitors and residents
- Increased footfall
- Enhanced business prosperity